The Air Jordan x Union collaboration is born from the encounter between the heritage of the Jordan Brand and the creative vision of Union Los Angeles , one of the most influential concept stores on the American streetwear scene. Led by Chris Gibbs , Union has been able to reinterpret some of the most iconic models of the Jordan line with a sartorial and retro touch, making them true works of art . Launched for the first time in 2018 , the collaboration kicked off with the unforgettable Air Jordan 1 Retro High OG Union , characterized by a “Frankenstein” construction with exposed stitching , vintage materials and a strong DIY inspiration.
AIR JORDAN X UNION: VINTAGE DESIGN AND ARTISANAL DETAILS
What sets the Air Jordan x Union apart from all the other collaborations is the artisanal and storytelling-oriented approach. From the choice of faded and worn materials to the use of raw cuts and exposed stitching , every detail tells a story : that of those who live sneakers with passion , day after day. Subsequent releases , such as the Air Jordan 4 Union “Guava Ice” or “ Off Noir ” , continued this visual language , introducing new elements such as the foldable tongue and breathable mesh , while remaining faithful to the original soul of the model.
AIR JORDAN X UNION: A MUST FOR TRUE FANS
The sneakers from the Air Jordan x Union collection are not just shoes: they are true collector's items , highly sought after on the secondary market and capable of elevating any streetwear outfit. Each release is accompanied by a story , a coherent aesthetic and packaging with attention to the smallest details. Furthermore, Union does not limit itself to reinterpreting Jordan models: it celebrates the culture , the neighborhoods , the communities that made the movement great. Wearing a pair of Air Jordan x Union means coming into contact with a story made of style , authenticity and respect for the roots . A perfect mix of fashion , sport and urban culture.